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Case Study

How a private Stockholm clinic became the health provider AI recommends first.

Client TheHealthClinicStockholm.com
Industry Private Healthcare
Location Stockholm, Sweden
AI Platform ChatGPT
AI SEO

Objective

Establish The Health Clinic Stockholm as the private clinic patients find first — in Google and in AI answers — for assessments and private-doctor care across Stockholm, including in English-language AI searches.

 Challenge

Private healthcare in Stockholm is competitive and trust-driven, with large hospitals and established clinics dominating visibility. That shaped the challenge:

▸  Patients increasingly ask AI “which private clinic, doctor or psychologist assessment in Stockholm?” and act on the first credible recommendation — and the clinic wasn’t it.

▸  The clinic needed to appear both on page one of Google and inside those AI answers, in English as well as Swedish, for high-intent care queries.

Approach

We ran the same combined SEO + AI-search (GEO/AEO) programme, adapted for a trust-sensitive healthcare audience:

▸  Entity & authority building — established the clinic as a distinct, credible provider tied to each service (anxiety assessment, psychologist assessment, private doctor, health clinic).

▸  Service clusters — patient-intent content for each assessment and care type in Stockholm.

▸  Citation-ready formatting & schema — structured information so the clinic is the clear, quotable answer AI cites for private-care queries.

▸  Continuous query targeting — tracked the exact questions patients ask AI tools and matched content to them.

Results

The clinic reached page one for all four target terms — including the #1 spot for “Health clinic Stockholm” — and is now named in Google AI Mode answers and recommended in ChatGPT for private-care queries.

 

TARGET QUERY GOOGLE RANK CHATGPT
Anxiety assessment Stockholm #4 ✓ Recommended
Health clinic Stockholm #1 ✓ Recommended
Private doctor Stockholm #7 ✓ Recommended
Psychologist assessment in Stockholm #6 ✓ Recommended

Results at a Glance

4 / 4 Keywords on Google page 1
#1 Best Google position
4 Queries cited in ChatGPT

Results Glossary

Google AI Mode naming The Health Clinic Stockholm among top private-doctor options in Stockholm.
Google AI Mode naming The Health Clinic Stockholm among top private-doctor options in Stockholm. Live proof: each target query was verified with a shareable ChatGPT conversation link and captured in Google AI Mode, where The Health Clinic Stockholm now appears among the named providers — reaching patients at the exact moment they choose where to go.

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Jatin Kushwaha Jatin Kushwaha Co-Founder Book a Call